Your AI employee that pitches in. Connects to 1,700+ apps. Start free, no credit card.
Start freeSuperkind vs Sierra
| Criterion | SuperkindAI employee | |
|---|---|---|
| Where it works | Chat, phone, email, SMS | |
| Built for | The whole team | Customer service at large brands |
| Who builds the flow | Superkind from one sentence, or you | Developers with Agent SDK |
| When something changes | Asks and learns | Escalates to a human agent |
| Apps | 1,700+ | 40+ integrations |
| Price | From €0, Business from €50 for everyone | Custom, from ~$150,000 a year |
| Data protection | Storage and AI models in the EU, no model training | SOC 2, GDPR compliant, US hosting |
Sierra details from sierra.ai and analyst estimates, as of November 2026.
Work with many Superkinds at once
-
Works across your company
One employee. Every tool
Sign in once, then Superkind uses your tools just like you. Your CRM, for example.
-
Gets better over time
Learns your business
Superkind remembers how you work and needs less help next time.
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Gets started on its own
Starts before anyone asks
Superkind notices what needs doing and gets going. You get the finished result.
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Takes ownership
Does not just answer. Delivers
Explain a task to Superkind once. Superkind saves it as a routine and does it from then on.
“Superkind does not replace our employees, Superkind complements them. And makes them better and faster.”
Thomas WolfHead of IT Your data stays safe Storage and AI models in the EU
- Aligned with the GDPR (General Data Protection Regulation)
- Aligned with the EU AI Act, Regulation (EU) 2024/1689
- Storage and AI models in the EU
- No model training
What it costs
Superkind
- Free
- €0, up to €150 credit
- Business
- from €50 a month, whole company
- Enterprise
- on request
Sierra
- Enterprise
- custom, from ~$150,000 a year
- Setup
- ~$50,000 to $200,000 one-time
As of November 2026, excl. VAT. Sierra pricing from analyst estimates, no public pricing.
Superkind or Sierra?
Pick Superkind if
- you want an AI employee, not one more tool someone has to set up
- your team wants to hand off work right in
Outlook,
Teams or
Slack
- fixed and changing tasks should run from one sentence
- you still want to build and adjust everything yourself
Pick Sierra if
- you only want to automate customer-facing conversations
- your customers already talk to Sierra via chat and phone
- you have an enterprise CX team with its own developers
Common questions
Is Superkind a Sierra alternative?
Yes. Superkind automates the same flows and more from one sentence. You can still build and adjust them yourself.
Can I build fixed flows with Superkind too?
Yes. Say when it should happen, like every Monday or for every new invoice. Superkind sets up the flow and runs it.
Do I need technical skills?
No. You connect your apps with one click and write to Superkind like a colleague.
Can I bring my Sierra flows to Superkind?
Yes. Describe in one sentence what a flow should do, and Superkind sets it up again. You connect your apps once.
Which apps does Superkind work with?
More than 1,700, from Outlook, Teams and Slack to HubSpot and Salesforce. If a connection is missing, Superkind shows you a Connect button.
What does Superkind cost compared to Sierra?
Superkind starts free with up to €150 credit, Business from €50 a month for the whole company. Sierra has no public pricing and starts at roughly $150,000 a year according to analysts (as of November 2026).
Where is my data?
In the EU: storage and AI models in the EU. Superkind is aligned with GDPR and the EU AI Act, and no model is trained on your data.