Superkind for data migration

In a data migration the same work comes back every week: exporting data, adjusting formats, checking test runs, documenting results. You hand this work to Superkinds. You describe it once in Slack, Teams or by email, they do it in your tools, and no import runs before you approve it.

Superkind Team

Every example is set at Schneider GmbH, a made-up company

One system switch, from export to documentation

How the CRM switch at Schneider GmbH runs through the four Superkinds

YouSlack

@Superkind We’re switching from Pipedrive to HubSpot. Export the data, adjust the formats and document everything.

  1. Data Exporter

    exports all contacts, deals and activities from Pipedrive

    Export files
  2. Format Adjuster

    maps the fields and formats to the HubSpot structure

    Adjusted files With your approval
  3. Test Runner

    runs a test import and checks the results

    Test report With your approval
  4. Migration Documenter

    documents the entire migration with every step and change

    Migration report
Result

The data is in HubSpot, everything is documented.

PipedriveExcelSharePoint

Data Exporter: gets everything out without missing a thing

Exports contacts, deals and activities from Pipedrive into Excel files and stores them in SharePoint

it
You8:00

@Superkind Export all data from Pipedrive.

Data ExporterSuperkind8:05

Export done, three files are in SharePoint:

  • Contacts 2,340 records Done
  • Deals 890 records Done
  • Activities 4,120 records Done

Set up in three steps

  1. Write in Slack: "@Superkind, I need a Data Exporter. Export all data from Pipedrive."

  2. Connect Pipedrive, Excel and SharePoint. Superkind reads the data and stores the exports.

  3. Say where the files go: "Everything in the Migration folder in SharePoint."

ExcelHubSpotGoogle Sheets

Format Adjuster: makes the data fit the new system

Maps the export fields to the HubSpot fields, cleans up formats and creates the import files in Google Sheets

IT
You10:00

@Superkind Map the export files to the HubSpot fields.

Format AdjusterSuperkind10:04

The mapping is done, three fields need your decision:

  • Field: Industry no match in HubSpot Waiting for you
  • Field: Salutation Herr/Frau → Mr/Ms Done
  • Field: Phone format adjusted Done

Set up in three steps

  1. Write in Teams: "@Superkind, I need a Format Adjuster. Map the fields to the new system."

  2. Connect Excel, HubSpot and Google Sheets. Superkind reads the field structure of both systems.

  3. Confirm the rule: fields without a match are flagged for your decision.

HubSpotExcelSlack

Test Runner: catches errors before they reach the system

Imports a small batch into HubSpot, compares it with the original in Excel and reports any differences

it
You14:00

@Superkind Run a test with the first 100 contacts.

Test RunnerSuperkind14:06

Test run done. Two issues found:

  • Phone format 3 records formatted wrong Waiting for you
  • Duplicates 2 already in target system Waiting for you
  • Rest 95 contacts correct Done

Set up in three steps

  1. Write in Slack: "@Superkind, run a test import with a small batch before every full import."

  2. Connect HubSpot, Excel and Slack. Superkind compares the imported data with the originals.

  3. Confirm the rule: the full import only runs after you approve the test.

SharePointWordOutlook

Migration Documenter: keeps a record of everything that happened

Writes the migration report in Word with every step, change and decision and stores it in SharePoint

IT
You16:00

@Superkind Create the migration report.

Migration DocumenterSuperkind16:05

The report is in SharePoint and waiting for your approval:

Migration report Pipedrive → HubSpotWord document · Draft

Set up in three steps

  1. Write in Teams: "@Superkind, document every step of the migration in a report."

  2. Connect SharePoint, Word and Outlook. Superkind adds each completed step.

  3. Confirm the rule: the report only goes to management once you approve it.

Frequently asked questions

Does Superkind import data without me?

No. Superkind runs a test import first and shows you the results. The full import only runs with your approval.

Which tools do I need?

The ones you already have. Superkind has 1,700+ integrations, including HubSpot, Salesforce, Pipedrive, Excel and SharePoint. Nobody has to learn a new tool.

Do the Superkinds know about each other?

Yes. What one Superkind learns goes into your company knowledge, and every Superkind uses it. So the Test Runner knows the formats the Format Adjuster set up.

What does it cost?

You can try Superkind for free, with up to 150 hours of work and no credit card. Business starts at €50 a month for unlimited users. €1 gets about one hour of work done. Every plan is on the pricing page.

Is my data safe?

Superkind keeps storage and AI models in the EU, is GDPR compliant and aligned with the EU AI Act. No model is trained on your data.

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